Agency Rebrandings Reflect Changing Marketing World

As seen in PR Week; originally published on October 5, 2012. 

A number of PR agencies have rebranded in the past year, some to better represent their offerings and identities, and others to streamline and unify their businesses.

On Monday, Peppercomm added another “m” to its name to show it offers services beyond traditional PR, such as marketing and digital. A week earlier, Euro RSCG Worldwide PR rebranded as Havas PR…

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