Letter: How to strengthen North County

As seen in Voice of San Diego

Encinitas sign

North County will strengthen its regional identity only by highlighting its communities’ eclectic mix of personalities.

The collaborative effort among the mayors of several North County communities to boost the area’s economic development is admirable, but doesn’t go far enough. Surely, efforts should be undertaken to distinguish vibrant North County communities from other areas of San Diego County to attract private and public sector investments, but the mayors should consider a different approach.

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