Burnham Center for Community Advancement
Civic changemaker tackles the region’s toughest challenges.
Civic changemaker tackles the region’s toughest challenges.
Burnham Center for Community Advancement (BCCA) brings civic leaders together to build consensus and promote solutions that move the region forward. To expand its influence, the organization needed to communicate its efforts with more impact and clarity.
The BCCA website puts the organization’s news and events on center stage—threading stories and information throughout relevant pages in the user journey. Designed for frequent updates, the online experience encourages engagement and return visits.
BCCA’s lead initiative, OneSD brings together over 100 regional organizations to bridge political and social divides. A stand-alone identity reflects the initiative’s unifying mission and is available for all coalition partners to promote community strengthening activities.
The OneSD initiative launched with research documenting the current state of San Diego’s community health. The graphically rich presentation engages readers with editorial designed to distill complex data.
A series of numerically themed statements ties back to the OneSD name, while highlighting the initiative’s ambitious agenda. Simple, color-blocked executions keep the focus on the message.
Seriously folks, MiresBall are best in SD when it comes to branding and design.
BCCA’s signature initiative, OneSD, grew to over 100 coalition partners within 3 months of its launch.