Burnham Center for Community Advancement

Civic changemaker tackles the region’s toughest challenges.

BCCA OneSD kickoff event
Challenge

Turning ideas into impact.

Burnham Center for Community Advancement (BCCA) brings civic leaders together to build consensus and promote solutions that move the region forward. To expand its influence, the organization needed to communicate its efforts with more impact and clarity.

BCCA Homelessness Community Dialogue
Digital

Efficiency meets authority.

The BCCA website puts the organization’s news and events on center stage—threading stories and information throughout relevant pages in the user journey. Designed for frequent updates, the online experience encourages engagement and return visits.

Visual identity

One for the win.

BCCA’s lead initiative, OneSD brings together over 100 regional organizations to bridge political and social divides. A stand-alone identity reflects the initiative’s unifying mission and is available for all coalition partners to promote community strengthening activities.

Co-founder, Tad Seth Parzen wearing a OneSD tshirt
Print

Information made manageable.

The OneSD initiative launched with research documenting the current state of San Diego’s community health. The graphically rich presentation engages readers with editorial designed to distill complex data.

OneSD Report Cover
Campaigns

Count on the impact.

A series of numerically themed statements ties back to the OneSD name, while highlighting the initiative’s ambitious agenda. Simple, color-blocked executions keep the focus on the message.

OneSD Social Post
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Seriously folks, MiresBall are best in SD when it comes to branding and design.

Andrew Blum, Project Director Burnham Center for Community Advancement
Outcome

BCCA’s signature initiative, OneSD, grew to over 100 coalition partners within 3 months of its launch.