Intel | Consumer

Computing powerhouse puts performance in focus.

Intel Miresball Core M Campaign Billboard

How does an ingredient brand reinforce its association with powerful technology?

As the unseen processor powering the computing experience, Intel needed to remind consumers of all it makes possible—from today’s devices to tomorrow’s game-changing discoveries.


Making “M” mean more.

An out-of-home campaign in major European capitals gave millions of consumers a glimpse of the thinner, lighter computing made possible by Intel® Core™ M Processors.

Intel Miresball Core M Campaign Germany
Intel Miresball Core M Campaign London
Intel Miresball Core M Campaign Paris

Game on at Levi’s Stadium.

Intel celebrates the dedication to elite performance it shares with the San Francisco 49ers as a founding sponsor of their newly built stadium.

MiresBall understood our target and was able to deliver strong, compelling content… What they came back with was always what [we] asked for, along with two or three more options that were even better.
Ronald Crump, Marketing Communications Manager Intel